---
title: Philipp Schiemer · HICONIUM
description: Philipp Schiemer in the HICONIUM register — one file carrying their credit.
canonical_url: https://hiconium.dev/people/philipp-schiemer
image: https://hiconium.dev/og/people/philipp-schiemer.png
---

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> Path: [Home](https://hiconium.dev/) › [People](https://hiconium.dev/people) › Philipp Schiemer
> On this page: [Production phase, not origin](#production-phase-not-origin) · [Small series as the test](#small-series-as-the-test) · [One file carries this name](#one-file-carries-this-name)

People

# Philipp Schiemer

Former Mercedes-AMG chairman during the AMG ONE's production start

| Label | Value |
| --- | --- |
| Born | 1964 |
| Nationality | German |

The record

Mercedes-AMG chairman from August 2020 to March 2023, Schiemer was in office when the production AMG ONE premiered in June 2022 and when the 275-car customer series began that August. A 1984 Daimler dual-study recruit, he spent more than eighteen years in Brazil, including as Mercedes-Benz do Brasil chief executive. In April 2026 he joined the Abra Group board.

Born in June 1964, Schiemer entered Daimler-Benz in 1984 through the Berufsakademie in Stuttgart, reading business administration. Automotive Business reports that his first Brazil posting, in the early 1990s, was to launch the van line; he later listed himself as assistant to the sales vice-president, then head of dealer network and of MB 180 D light-commercial sales.

He later headed A-Class product management and, for four years, sales and marketing at smart GmbH, then became head of sales at DaimlerChrysler do Brasil in 2004. In 2009 he returned to Stuttgart as Head of Marketing for Mercedes-Benz Cars. On 1 June 2013 he succeeded Jürgen Ziegler as president of Mercedes-Benz do Brasil and that October signed the Iracemápolis car-plant contract, opened in March 2016 on the C-Class.

In February 2020 Daimler said he would leave Brazil on 1 June to head Daimler Buses sales and marketing. On 26 May that plan was replaced: he would become Mercedes-AMG chairman, with Jochen Hermann as technical director, both from 1 August. Mercedes later named him AMG CEO and Head of the Top End Vehicle Group and credited him with the Maybach and G-Class campaigns. In January 2023 it said Michael Schiebe would succeed him on 1 March.

The production Mercedes-AMG ONE premiered on 1 June 2022. Project ONE had been shown at the 2017 IAA, before his appointment. At the premiere he said the teams had been pushed to their limits making a Formula 1 powertrain road-usable, and that the car had passed all ECE tests. The August release said the first customer car had been built and confirmed 275 units, with powertrains from Brixworth and assembly in Coventry with Multimatic.

From 1 April 2023 he remained at Mercedes-Benz AG to set up Top End Customer and Community Management, then left that executive job in December after almost forty years. GOL had made him an independent director in April 2020; that board ended on 31 March 2026 when the listed company was merged away. On 1 April 2026 Abra Group appointed him to its board.

### Production phase, not origin

Project ONE was presented at IAA 2017 before Schiemer became Mercedes-AMG chairman in August 2020. The production AMG ONE made its world premiere in June 2022, followed by customer-series production in August.

### Small series as the test

The August 2022 production release on the AMG ONE described sixteen stations at Coventry, more than fifty specialists working on each car, final factory-driver testing at a nearby proving ground, and handover at Affalterbach.

The stations

1. 1984–2000 Daimler-Benz / DaimlerChrysler Berufsakademie dual study, then parts logistics, truck sales planning, Brazil sales posts including the van launch, and Head of A-Class Product
2. 2000–2004 smart GmbH Vice-president, Sales and Marketing
3. 2004–2009 Mercedes-Benz do Brasil Ltda. Head of Sales, as a member of the management team
4. 2009–2013 Mercedes-Benz Cars Head of Marketing, Stuttgart
5. 2013–2020 Mercedes-Benz do Brasil Ltda. Chief executive; also CEO for Latin America
6. 2019–2020 AHK São Paulo (German-Brazilian Chamber of Commerce) President
7. 2020–2023 Mercedes-AMG GmbH Chairman of the Board of Management; Head of the Top End Vehicle Group by 2023
8. 2020–2026 GOL Linhas Aéreas Inteligentes S.A. Independent member of the Board of Directors
9. 2023 Mercedes-Benz AG Head of Top End Customer and Community Management
10. 2025– Mirow & Co. Senior consultant
11. 2026– Abra Group Member of the Board of Directors

The house

[![Mercedes-Benz](https://hiconium.dev/images/marques/full/mercedesbenz.svg)](https://hiconium.dev/manufacturers/mercedesbenz)

Credited through Mercedes-AMG.

In the register

## One file carries this name

- [Mercedes-Benz AMG ONE Mercedes-AMG chairman · production launch · Mercedes-AMG As Mercedes-AMG chairman from August 2020 he spoke for the production car at its 1 June 2022 premiere after ECE certification, and for the August start of the 275-car Coventry series with Multimatic. Project ONE predates him; he did not originate the car. 2022–2024 €3M 2022–2024 €3M Rating 92.0](https://hiconium.dev/vehicles/mercedesbenz/amg-one)

The files above are the register's own record of this name. [The people index](https://hiconium.dev/people) holds everyone the register credits.

In their words

> “The Mercedes-AMG ONE is the most ambitious project we have ever undertaken – from development to production.”

Philipp Schiemer · electrive, 10 August 2022, reporting the Mercedes-AMG production-start statement; same wording on Mercedes-Benz Poland's 18 August 2022 release

Sources

- [media.mercedes-benz.fr](https://media.mercedes-benz.fr/des-changements-a-la-tete-de-mercedes-amg/)
- [corporate.lulop.com](https://corporate.lulop.com/en_EN/post/show/176840/change-of-management-personnel.html)
- [automotivebusiness.com.br](https://www.automotivebusiness.com.br/noticias/em-65-anos-mercedes-benz-trouxe-evolucao-industrial-e-humana-ao-brasil)
- [journalauto.com](https://journalauto.com/constructeurs/nouveau-vice-president-de-smart/)
- [media.mercedes-benz.nl](https://media.mercedes-benz.nl/de-nieuwe-mercedes-amg-one-formule-1-technologie-voor-de-openbare-weg/)
- [media.mercedes-benz.pl](https://media.mercedes-benz.pl/wystartowala-produkcja-ekskluzywnej-serii-hipersamochodu-mercedes-amg-one-z-technika-formuly-1/)
- [electrive.com](https://www.electrive.com/2022/08/10/mercedes-launches-production-of-the-hybrid-hypercar-one/)
- [motor1.com](https://www.motor1.com/news/631681/mercedes-amg-ceo-philipp-schiemer-stepping-down/)
- [electrive.com](https://www.electrive.com/2023/01/18/mercedes-announces-changes-in-management/)
- [linkedin.com](https://www.linkedin.com/posts/philipp-schiemer-510a63b5_mercedesbenz-mercedesbenzdobrasil-amg-activity-7143577949064032256-vfZc)
- [ri.voegol.com.br](https://ri.voegol.com.br/en/esg/executive-officers-and-board-of-directors/)
- [find-and-update.company-information.service.gov.uk](https://find-and-update.company-information.service.gov.uk/officers/9Q4fb7c1K_Xm8f293yIAQ73El5A/appointments)
- [s21.q4cdn.com](https://s21.q4cdn.com/607585163/files/doc_news/2026/04/01/20260330-Abra-Board-Update-_Tf.pdf)
- [automotiveworld.com](https://www.automotiveworld.com/news/management-changes-at-mercedes-amg/)
- [automotiveworld.com](https://www.automotiveworld.com/news/daimler-announces-new-mercedes-benz-cars-plant-in-brazil/)
- [automotiveworld.com](https://www.automotiveworld.com/news-releases/plant-opening-iracemapolis-mercedes-benz-starts-passenger-car-production-brazil/)
- [automotiveworld.com](https://www.automotiveworld.com/news/new-appointments-in-top-management-at-mercedes-benz/)
- [brasilalemanhanews.com.br](https://brasilalemanhanews.com.br/camara-brasil-alemanha-apresenta-nova-presidencia/)
- [epocanegocios.globo.com](https://epocanegocios.globo.com/Informacao/Acao/noticia/2013/03/mercedes-benz-tera-novo-presidente-no-brasil.html)
- [estadao.com.br](https://www.estadao.com.br/jornal-do-carro/estradao/philipp-schiemer-ex-ceo-da-mercedes-benz-vira-consultor-do-setor-automotivo/)
- [ch-aviation.com](https://www.ch-aviation.com/news/165571-abra-group-expands-board-appoints-new-chairman)
- [netcarshow.com](https://www.netcarshow.com/mercedes-benz/2023-amg_one/)
